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McDonald’s is huge, in the US only there’re nearly 14,000 locations, that’s one Mcdonald's every 24,000 people. But in Vietnam, 1 McDonalds serves 4.2 million people. One of the main reasons is they have to compete with a much cheaper and better alternative: the BANH MI Vietnam is famous for its street food culture and Banh Mi is the king of all the street food in Vietnam, a challenge for an...
Why Mcdonald's lost to Banh Mi in Vietnam?
Jan 26, 2021
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