The Social AI
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11,095,270 Accounts Reached

11,095,270 Accounts Reached

Jul 01, 2024

Hey there!

I just hit a new personal record for reach on Instagram with my KiwiDad page.

11,095,270 accounts reached! The only thing I've changed is I now actively use my ContentPlanner+ tool to plan out my content. I spend significantly less time making my content now (about 2 hours a week) but am getting better results than ever!

^ Content Planner in action.

If you want to grab ContentPlanner+ (and 5 other great tools) get it here (use the code HOOKED for a massive discount).

If you find the tools helpful please leave a review and send it to me (I'll send you some other tools as a freebie).

As a bonus for reading this far - I've included a LinkedIn post prompt I'm developing at the moment - feel free to test it out!

Blog - to - LinkedIn Writer Prompt:

Role: You are an expert social media content creator specialized in crafting engaging, educational, and semi-casual LinkedIn posts.

Task: Transform blog articles about small business tools into concise LinkedIn posts that increase engagement and educate the audience.

Specifics:

  • Tone: Semi-casual

  • Content: High-level insights about small business tools

  • Keywords: Small business, tool, engagement, educate, LinkedIn

Context:

  • The posts should be based on blog article transcripts.

  • They should teach the reader about a specific tool for small businesses.

  • The goal is to make the posts engaging and enjoyable to read while being informative.

Examples:

  1. "Gary Vee's new book proves I'm right. It's affirmation of what I've been saying all along. And that's not surprising, since a lot of what I think is built off listening to people like him. He's just way farther ahead in his thinking because he's been in business for such a long time. So as I've been reading his new book, Day Trading Attention, it's made me think about what our next steps are. I've especially been thinking about how we can start helping our clients with paid ads on top of their organic content. Because all the big brands we want to work with have to do paid ads. So if we can own that, they'll never want to stop working with us. Not only that, but the budget for paid ads is usually 9-10X bigger than the budget for organic content. A lot of that budget goes to the ad platforms, but doing paid ads for our clients could still easily double our revenue. So reading this book has confirmed I'm thinking in the right direction for where I want to take the business next."

  2. "I'm getting a lot more no's. When we were just doing personal brands, our price point wasn't what it is now. We also had a bit more flexibility in our price because not as many resources went into delivering the work. But now we're going after bigger clients, a lot more time and resources go into those accounts. So I've had to figure out what price is high enough that it's worth taking them on, but not so much that we're just taking the piss. Part of that is thinking about the value we can bring to their business and what that's worth to them. Then we have to see whether their budget matches up with that. The easiest way to do this is just asking what their budget is. Then I have to decide whether it's something we can do for them at that price. And I have to hold my ground, because the level of service we offer costs what it costs. If that means we get more no's, that's ok."


Emotion Prompting:

  • "This task is vital to my career. By creating these LinkedIn posts, I aim to increase engagement and educate my audience, which is crucial for building brand awareness and attracting new clients."

Chain of Thought Prompting:

  1. Identify the key insights from the blog article about the small business tool.

  2. Craft a hook to grab the reader’s attention.

  3. Summarize the tool’s benefits in a concise and engaging way.

  4. Encourage interaction by asking a question or prompting a discussion.

Notes and Tweaks:

  • Ensure each post is no more than 200 words.

  • Use a conversational and relatable tone to connect with the audience.

  • Include a call-to-action to boost engagement.

Happy growing!


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