👋 I am Rohit Kaul. I am passionate about using Behavior Science to build human-centric products that simplify the lives of customers and create long-term behavior change for good.
I believe that sharing and writing is the best way to learn new things. So I have been sending out a weekly newsletter 'BXP Weekly' for the last 8 months read by ~2000 readers from diverse organizations including Google, Netflix, LinkedIn, Harvard, Princeton, Airtel, Standard Bank, and more. You can join it here. It's totally free.
I have also created bite-sized cards on Behavior Science titled 'Be Short Cards'. Each card unpacks one Behavior Science topic with just enough insights to fit on a smartphone screen. You can access this free resource here: Link
Also, I created a free ebook titled 'Supercharge your product using Principles of Psychology' which has 75+ actionable tactics to improve your products derived from 8 psychology principles. You can access it here: Link
I am now embarking on a new journey to create a Behavior Science playbook for entrepreneurs, creators, designers, marketers, and product developers. You can get more details about it here. I am ensuring that this resource is also freely available to everyone.
Your support will help me in keeping my projects alive. Thanks so much for considering to support me.
👋 Rohit