We’ve seen your shirt. We know what you stand for.
We already did.
We represent the half of America who still knows the difference between patriotism and fascism —
between free speech and hate speech, between marketing and moral rot.
You made a choice.
You looked at that design — the dog whistle in bold print — and said,
“Yes. That’s who we are now.”
What is it about this shirt that makes it worth it to you
to alienate the last of your customers who still stand on principle?
The only explanation is that you’ve decided to rebrand —
as the Proud Boyz Department Store, the White Nationalist One-Stop Shop,
a retail chain that thinks hate is a target demographic.
Maybe you think you can survive on hate dollars.
Maybe you believe cruelty is a stable business model.
Maybe you figure the outrage brings clicks and short-term sales.
But here’s the part you don’t seem to grasp:
The real “big fuck you” you’re about to feel isn’t from liberals or woke influencers — it’s from your own base losing everything they need to buy your crap.
The political chaos and austerity your pals cheer for are shredding lifelines:
SNAP benefits cut, health insurance gone, wages stagnant, jobs vaporizing.
Your average customer — the hateful ones who’d buy that shirt — are losing the money that keeps your registers ringing.
No food money. No medicine. No disposable income. No Nazi chic T-shirt at checkout.
That’s the blow that will hurt your bottom line: not a PR stunt, but an empty wallet.
You built your empire on the backs of the working poor, and now the policies you cozy up to are snatching away the very market you rely on.
We’re done feeding the beast.
No more groceries, no more gadgets, no more guilt purchases.
We’ll starve your profit margins until your shareholders squeal.
We’ll take our dollars where they do the most good: local farms, independent shops, mutual-aid networks.
We’ll buy from people who don’t weaponize merchandise against our neighbors.
Enjoy your hate apparel while you can.
We’ll be over here — building the world that comes after you.