Research paper: Applying the ABS Formula to Address Resistance in Organizational Change

Research paper - Abstract:

Organizational change often meets psychological and emotional resistance. This paper explores how the ABS Formula (Absorb Attention, Bypass the Critical Factor, Stimulate the Unconscious), originally developed within clinical hypnosis and NLP frameworks, can be adapted to effectively mitigate resistance during the transition phase of organizational change. Drawing from neuroscience, psychology, and organizational theory, we present an integrative model that aligns hypnotic principles with change management strategies to support individual and systemic transformation.