Відомості Moss Appeal /Insider Interviews
Podcasts, Content Marketing, Industry Insights
Hey 👋 Like what you hear or read from me? You can now buy me a coffee! Here's the business scoop:
E.B. Moss is a strategist, podcaster, and marketer who creates content designed to spark revenue and humanize brands. Awarded the PopCon 'Best B2B Podcast' in 2025 for her show, "Insider Interviews: With Media & Marketing Pros" and personally named among the “Top 10 Most Fascinating B2B Marketers” of 2020, she has served as Editor-in-Chief of marketing publication The Continuum, Head of Content Strategy at MediaVillage, and SVP of Content & Community for Brand Innovators. She is a frequent editorial contributor to trade publications from Customerland to Cablefax, and publishes her own newsletter, "Moss Hysteria" on substack.
While it's a half passion (hence the "coffee" tip jar!) and half profit (for those seeking added layers of content marketing) E.B. is proud to produce these profiles and share the thought leadership of the esteemed media and marketing executives featured on this podcast.
Want your own? Get a full suite of content for YOUR brand's thought leader!
Through her award-winning marketing consultancy, Moss Appeal, E.B. also helps build b2b podcasts (like for "Angi" and others!), journalistic content, collateral and promotions for major media companies and nonprofits. E.B. previously helmed sales marketing departments for such brands as Food Network and Westwood One. She is a sought-after conference speaker and voiceover artist and occasionally hosts It’s Quite a Living, a podcast with actors, authors and her other “friends in high places.”
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Thanks to advances in tech and AI, the playing field has been leveled so local advertisers can compete head-to-head with national brands thanks to CTV! I spoke to Peter Jones, VP of Revenue at CTV advertising platform, Premion , who explained how small and midsize businesses that once couldn't afford premium streaming inventory or sophisticated targeting now have access to the same tools, data, an...
SMBs Winning With CTV!
Dec 14, 2025
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