With a 15-20 minute walk from the Kabukicho area in Shinjuku, you can visit Korea. Yes, because Shin-Okubo is actually a super crowded area, especially on weekends, by young fans of K-pop, Korean food and beauty products. The main street is a full of Korean band merchandising shops and many cafes and restaurants are dedicated to a specific group… If Akihabara is Otaku's paradise, Shin-Okubo is a paradise for Korean music lovers. Even if you are not interested in the genre, I still recommend this neighborhood to stock up on beauty products of excellent quality and not at an excessive price. In addition to the classic creams and masks, you will find several absurd things for skin care... it's a real obsession here and well, since the Japanese all look much younger, I would say that it is worth poking around a bit in their beauty routine!

