EP 89 – RYM SELMI | MIIRO

In this episode, we talk to Rym Selmi, the CEO of MiiRO, about her plant-based journey and why she created a company that focuses on plant-based low sugar sweets. About Rym Selmi | MiiRO The plant-based lifestyle healed me. My journey started when I got really burnt out at work. I started to feel that my previous diet had negative effects on my mental state, so I decided to begin a personal journey toward a plant-based lifestyle. I started to see improvements in my sleep, productivity, digestion and even my mood. This journey has healed me and changed everything for the better. Shifting to a less sugar diet was a decision that would change my life. My pregnancy caused me to develop a desperate need for high-quality vegan sweets. I contracted gestational diabetes, so I needed an option that still fit with my plant-based preferences, but also had low or no sugar added. Unfortunately, I wasn’t able to find any alternatives that satisfied my cravings for rich, creamy chocolate—every low sugar chocolate that I tried was bland and sad, leaving me feeling worse than before. I started doing extensive research, reading every R&D report I could find until eventually, I became an expert on the subject matter. (Source: https://miiro.co/pages/about-us ) Website: https://miiro.co/ Facebook: https://www.facebook.com/miiro.plantbased/ Instagram: https://www.instagram.com/miiro_plantbased/ Get 10% OFF MiiRO Products: https://miiro.co/discount/THINKPLANTBASED10