The evolution of computing dreams
“I think there is a world market for maybe five computers.” - Thomas J. Watson (Chairman of IBM, 1943)
History paints Watson's pronouncement as a spectacular underestimation of technology's trajectory. Could the same be said of Apple's recently released AR headset, the Vision Pro? Apple is pushing the Vision Pro, which operates independently of a computer, as a "spatial computer", promising to revolutionise how we interact with the world. Is it really what Apple is saying it is, or is it simply an AR/VR headset, albeit one that uses cutting-edge tech? Or is it indeed something more revolutionary in computing and productivity?
Image credit: Apple.com
You can't deny the undeniable fact that the Vision Pro oozes innovation. Its sleek design, cutting-edge R1 chip, and retina-scorching displays paint a picture of a device capable of conjuring unparalleled immersive experiences compared to the current batch of consumer AR / VR tech. Hand-tracking, eye-tracking, and spatial audio seamlessly weave together, creating a sense of presence that transcends the limitations of flat screens. Imagine collaborating with colleagues on a virtual whiteboard, dissecting complex concepts through interactive 3D models, or exploring the Martian landscape from your living room – these are just a glimpse into the transformative potential the Vision Pro whispers about.
Obstacles and Challenges
However, the Vision Pro has some initial obstacles to overcome. The $3,499 price tag for just the base model, before you even get to the optical inserts and storage capacity, acts as a formidable gatekeeper, instantly locking out many people from making a purchase. Even early adopters, like me, are baulking at the price! And then you have the problem of the lack of spatial apps. While Apple has visionOS apps available in the Apple app store, the current AR/VR app development leaves much to be desired. Many apps are simply the same as their iPad version just applied to the AR space (the developers seemingly merely need to tick a box for their app to be available for visionOS). Many existing experiences are more gimmick than game-changer, failing to justify the hefty investment. Even big entertainment guns such as YouTube and Netflix have declined to provide a visionOS-specific app (or even ticked that developer box). To watch either of these platforms, you need to use their browser versions, which is, apparently, a less than satisfactory experience.
The spectre of health concerns also looms. The Vision Pro's immersive nature encourages extended usage, potentially leading to isolation and neglect of real-world interactions. While Apple emphasises the "passthrough" mode, the potential for addiction and sensory overload cannot be brushed aside. Regulatory frameworks and ethical considerations must evolve alongside this technology to ensure responsible use.
Image credit: Tyler Stalman
A Digital Divide?
Furthermore, the digital divide casts a long shadow. Access to cutting-edge technology often exacerbates existing inequalities. If devices like the Vision Pro become essential for education, healthcare, or other crucial aspects of life, those unable to afford it will be left behind. Equitable access to such technologies is critical, and neglecting this aspect could exacerbate social disparities.
The upshot is that while the Vision Pro undoubtedly represents a technological leap forward, its actual impact remains uncertain. Its success will hinge on several factors: affordability, app development, responsible usage guidelines, and ensuring equitable access. While it might not be the "five computers" of our era, its potential to change how we interact with information, collaborate, and perceive reality cannot be dismissed.
This brings us all the way back to Watson's miscalculation. His mistake wasn't underestimating the power of technology but rather failing to anticipate its diverse applications and societal impact. The Vision Pro presents a similar challenge. It's not just a piece of hardware; it's a gateway to a new "spatial computing" paradigm. Success or failure will depend on whether we can harness its potential responsibly and inclusively, shaping this as a technological marvel and a tool for positive change in our world.
This analysis merely scratches the surface of the complex questions surrounding the Vision Pro. We will better understand its true potential and challenges with more information and time. This glimpse into the "spatial computing" odyssey may bring exciting new possibilities, but it also necessitates careful navigation to ensure the journey benefits all, not just a select few.