A guided workbook to define your brand’s visual style, tone of voice, and image. Packed with tips and a step-by-step toolkit, it helps you build a brand that looks professional, feels authentic, and attracts your ideal audience.
Brand Style & Toolkit Workbook Guide - What's inside?
A digital resource designed by Latina Leaders to help you:
- How to Define your Style and Why It Matters
- Colour Psychology & Font Choices
- Visual Branding Dos and Don’ts
- Social Media Cheat Sheet: Common Image & Video Sizes
- Overwhelming Social Media Platforms: How to Choose
- How to Reach Your Audience with a NEW Brand
- Which Social Media Platform should you choose?
- When Strategy Meets Branding: What an Entrepreneur must figure out
- Your Brand’s Foundation Worksheet to help you define your unique brand
- Crafting your Brand’s Personality Worksheet
- Mood Board Template for your Visual Brand
- Brand Style Checklist – ensure your brand is recognizable
- Brand Foundation Audit – get clear about your brand and make sure it is aligned
- Resources at zero to minimal cost: stock photography, graphics design platforms, videos and more.
- Note pages
This Workbook Guide was created by Latina Leaders and is an independent resource not affiliated with the Competition Bureau of Canada