How much should a logo design cost?

How much should a logo design cost?

Nov 20, 2024

Jacob Cass has some ideas. Check out his ballpark ranges below - are you undercharging?

https://justcreative.com/logo-design-cost/

Budget Logo Design Price List:

  • DIY /  Logo makers: $0 – $50

  • Logo template: $5 – $100

  • Logo Contests / Crowdsourcing: $50 – $500

Mid-Range Logo Design Costs:

  • Offshore Designer: $100 – $250

  • Beginner Freelancer: $100 – $1000

  • Experienced Freelancer: $1000 – $5,000

  • Renowned Freelancer:  $5000 – $15,000

  • Small Design Studio: $5000 – $30,000

  • Mid-Sized Agency: $5000 – $50,000+

High-End Logo Design Pricing:

  • Branding Agency: $50,000 – $100,000  (generally includes strategy & global brand identity)

  • Renowned Branding Agency: $100,000 – $1,000,000 + (generally includes strategy & global brand identity)

  • World Famous Designer: $100,000 – $1,000,000+

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