10 ways to market your back catalog
Most musicians focus all their efforts on the next release. But big changes are happening in the world of streaming, and if you want your older music to remain relevant, available, and discoverable on platforms like Spotify and Deezer, you'll need to market your back catalog! Here are 10 creative ways to bring fresh energy to your prior releases.
Before you follow that Instagram trend, READ THIS!
Sick of posting "random" stuff to get attention for your songs? Do you feel the pressure to hop on TikTok & Instagram trends? Burnt out from running on the hamster wheel of content creation? There's a cure! Because not all viral attention is good attention. Here are four huge reasons why viral trends make for BAD music promotion, plus what you should do instead to attract ACTUAL fans on social.
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